Is it Wise Biz Modelling or Duplicating?

Is it Wise Biz Modelling or Duplicating that works better, do you think?

Oh, I discovered that I am inspiring people I don't know online by accident. After having published my http://no-way-to-spam.blogspot.com I found out that another guy has started a blog about the same topic. I then noticed that my http://quotes-and-insights.blogspot.com has inspired another guy. You can see proofs of that if you look-up blogs.

Wise biz marketing as it seems beyond theory is to take actions on inventing new ideas for a content website. It's only themed content that works in this wise biz to generate income. Even a simple idea such as the "theory of nonsense" could make people come to read about it. When those people come, their clicks on some links takes them direct to trusted services and products. However, the money comes in only if they were actually interested in having one of those services and products.